Gravure printing remains a dominant technology in flexible packaging for several well-founded reasons, even as flexo and digital printing grow.

Excellent print quality

 

  • Gravure excels in producing high-resolution images, rich colors, and smooth gradients.
  • It handles complex designs, fine details, and photographic images better than most competing processes.

 

Consistency over long runs

 

  • The engraved cylinders are extremely durable, maintaining print quality over millions of impressions with minimal degradation.
  • This is critical for large-volume packaging where consistent branding is essential.

 

High ink laydown capability

 

  • Gravure can deposit large amounts of ink per pass, enabling strong, vibrant colors and excellent opacity, even on transparent films..

 

Wide substrate compatibility

 

  • Gravure prints well on a range of films, foils, laminates, and papers, which are common in flexible packaging.

 

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